“CBS Lake Charles” will begin broadcasting on Wednesday, February 15th, 2017 Local Broadcasting Executive Rusty Kirkland to Serve as Station’s General Manager
Lake Charles Television, LLC announced today that Lake Charles, Louisiana will be home to the first CBS Television Network affiliate in the market, slated to begin broadcasting on Wednesday, February 15, 2017. Viewers can watch “CBS Lake Charles” over the air on Channel 17, broadcasting in full 1080i High Definition, and soon to be available on DISH, DirecTV and cable provider Suddenlink. Previously, the fast-growing community of Lake Charles has been served by the outside markets of Lafayette and Beaumont.
“Lake Charles is a fantastic community with a great deal of civic pride and wonderful people. We are thrilled to be a part of this local community, and we are very proud of the fact that CBS feels the same,” said Mike Reed, of Lake Charles Television,LC. “It is our desire and intent the station has a strong local focus, providing local news and unique local content, so we have tapped local broadcasting executive, Rusty Kirkland, to head the efforts for us as CBS Lake Charles’s General Manager.”
Rusty Kirkland has over 30 plus years in broadcast management. Most of his broadcasting career was spent in Palm Springs and Santa Barbara, California before returning to his home state Louisiana seven years ago. Kirkland grew up in New Orleans, attending John Curtis Christian High School and Southeastern University.
“I’m very pleased to be working with Lake Charles Television and to be heading up the first CBS
affiliate in the market,” said Kirkland. “With hit programming from America’s number one Network, including ‘The Big Bang Theory,’ ’60 Minutes’, ‘NFL on CBS’, and ‘NCIS,’ and with so many great things going on in the Lake Charles community, it is a very exciting opportunity. We are very proud to be a part of this community and look forward to serving the viewers for years to come.”
The station will be headquartered at 129 West Prien Lake Road.